If you want to know how to position yourself in Google with the proper keywords, then here’s the scoop. You don’t have to pay for AdWords. You don’t have to be an SEO expert to drive traffic to your site. You don’t even have to know how to write a good ad. If you’re ready to take your business to the next level, then AdWords is the way to go. Here’s how you can get the most out of Google’s ad network.
First, you need to understand the difference between bidding on a keyword and simply paying for it. Bidding basically means you are asking for a top spot in Google’s ranking system. What you are basically doing is trying to determine which of the billions of other searches are likely to generate you some revenue. A lot of people are using AdWords, and if you are willing to get in on the game, then you can be sure that you’ll be able to make money. But how do you get more money out of it?
There are several ways to increase your exposure and traffic. Some are paid, while others are free. One of the best is article marketing, which you can do on your own or outsource to a company like ArticleBase that will take care of all of the tedious work for you.
Another good idea on how to position yourself in Google without paying for traffic is to create backlinks to your website. This is how Search Engine Optimization works, after all. Your goal is to get as many one-way links pointing to your site as possible. These are called backlinks. The more you have, the better off you are at ranking high in Google.
Of course, not every strategy is suitable for everyone. If you are just starting out, it would be wise to stick with free methods. While they won’t necessarily bring you thousands upon thousands of dollars in revenue right away, you will gain a foothold. And when you know how to position yourself in Google correctly, that can translate into real money sooner than you think. And that’s what you’re really after.
Paying for traffic from search engines might not seem like it makes sense at first. After all, if you’re doing it through pay-per-click, which costs you next to nothing and requires no up front action, why should you pay? After all, there are plenty of companies that offer search engine optimization services that you can take advantage of for free. Especially if you know how to optimize pages naturally through common SEO practices, you can get by without using any pay-per-click advertising whatsoever.
How to position yourself in Google without paying for traffic starts with knowing what keywords to target. In general, your main keyword should rank high on the first page of results. To make sure that you don’t lose the page one rankings in the search engines, always remember to place your primary keyword in quotes, and try to incorporate it into a sentence, as this tends to be much more powerful.
Now, learning how to position yourself in Google without paying for traffic is mostly about finding those keywords. Because keywords are so important, you want to do your homework and research before you place your keywords to promote your business. There are plenty of keyword tools out there that let you find keywords based on their popularity and current usage, and you can also use the power of free tools like Google keyword analyzer. The most important thing to remember is to place your keywords strategically throughout your website, but don’t overdo it – too many keywords can get your site banned from the search engines.