Have you ever wondered how you can improve your online store’s product images? If not, then you are in for a real treat. You can make your store more appealing by making just a few simple changes in an area that directly effects the image of your store. Here are five great tips to improve your online store’s product images.
Product images are crucial when it comes to drawing in potential customers. You must make sure that your store’s product images have clear and lively colors. Make sure the background is simple and the picture itself is pleasant. If you are selling products that have a unique look or have special features, such as glow in the dark magnets, then use vibrant colors to draw potential customers in.
In addition to colors, make sure that your store’s product images are high resolution. Customers will be more impressed with images that are sharp and crisp. Another thing that you should always strive for is an easygoing, friendly look. Your store’s images should not scream “I’m a store with great products.” Instead, they should positively show what kind of business your store offers.
Avoid cluttered images. It is okay to have several images on your webpage, but do not crowd the space. People will only focus on one side of your page. Also, avoid using too many fonts and colors. This will make your store look unprofessional. In addition, it can distract the customer’s attention from your store’s main message.
Keep your product images consistent. There should be one central image that represents your entire store. For example, if you sell clothes, then have an individual picture for each piece of clothing that you sell. Have a single product image for your entire store, or use one picture for each page of your website. If your store has both clothing and jewelry, then display an individual picture for each item.
Create uniform product images. You cannot put two different product images next to each other on your website. For example, if your store sells nightwear, you will not want to use two separate images of bikini-clad women. Place all of your items next to each other so customers can easily identify them. This will help them make a decision about what type of nightwear they need.
Make sure that your site looks as professional as possible. Never post images of children or pets because these images can cause upset reactions in your customers. Also, do not post images of your store employees in their underwear. All images of customers in your store should be clean, carefully composed, and presented.
Put images of your most popular products on the top of your site. Your most visited products are going to be at the top of your site, so you want people to notice them. For those who are not familiar with your store’s most popular items, consider displaying several images of these items. These images should be appropriate to their topic so that your customers can get a good idea of what they are seeing.
Don’t publish images of your customers who are in lingerie. You may think that this is a great idea, but it really isn’t. Many online stores have strict policies about wearing adult content on their website. If you are seeing publishing these images, you could lose your online business.
Try not to use product images that are too sexual. This includes pictures of erections, breasts, and intimate areas. Never include shots of ejaculations or images of women flaunting. Some people may not be comfortable viewing these images online, so you should avoid them at all costs.
Avoid using any sort of controversial material in your store’s images. You don’t want to upset your customers with images of fighting, racism, or other subjects that would make others feel uncomfortable. In general, it is best to keep your store family friendly. However, sometimes it is necessary to put some controversial topics behind you to make the most of your images. This doesn’t mean you should not have any images at all – just make sure they are done tastefully.
These are some great quick tips to improve your online store’s product images. Use them to help you get more sales. But remember that image quality does matter. Your store’s image will be a huge factor in how much business you will get. So make sure you spend time and effort to find the best images for your site.